Process

Momentum is a highly disciplined process to clarify your ambition and develop fresh, new thinking to
generate growth. Our clients gain Momentum, and a larger share of the future.

Truths

The way we look at your world, and the current situation.

Insights

Trends, insights and analysis that create opportunity for growth.

Ambition

How you will be positioned to gain a larger share of the future.

Momentum

Momentum® is our proprietary process that super-charges strategy and gives it wings. It’s our 360-degree look at the landscape, identifying the TRUTHS a brand must face before digging into the consumer’s head for INSIGHTS to understand the energy and emotion around the brand or category. From there we create a brand’s AMBITION — the stake in the future that elevates the brand to a higher order place in the consumers mind. And from there we develop the MOMENTUM idea itself – a fresh perspective on the brand or category that propels the brand forward.

OUR SERVICES.

Establishing direction and adding MOMENTUM.
Agency teams work through a highly disciplined process intended to identify opportunities, overcome challenges and accelerate growth.

Actually, we prefer to call it MEDIA ARTS.
We believe anything between you and your audience IS media. So, we put no limits on the playing field for our creative teams. Go forth and create!

PR

A whole new brand of public relations.
PR is tough to actually define at Bright Red. It’s one part strategy, one part creativity, mixed with incredible execution that sets our PR team apart.

Full-service media teams plus Omnicom power.
Online, offline and everything in between. A full compliment of in-house media resources and technology supported by $30 billion of Omnicom media clout.

It’s not digital first. It’s digital always. 24 / 7/ 365 / 360
Our digital teams can go toe to toe with any digital only firm in the business. Strong strategy complimented by leading edge technology and impeccable delivery in any digital landscape.

Connection through social channels that produce results.
We don’t look at social as a channel. It’s an entire world that invites connections with context and demands engagement with purpose to deliver results that are measurable.

THOUGHTS
& IDEAS
.

Women Are Not Created Equal

Fem-powerment is at an all time high in the advertising world. As a planner, I’ve closely watched the female empowerment movement across a wide ...

Fear is Better Than Respect

When I was a boy, I heard “fear is better than respect”. I took it as you needed to make sure people feared you so respect was always shown …

LET’S
CONNECT.

If you want to know more about the agency, how to become a client, or how you join our merry band of pirates, then send us a note. New biz emails go to Stephanie and new employees go to Sheila. We’ll get back to you soon.

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