Liz Paradise Joins Omnicom’s Bright Red As Chief Creative Officer

September 13, 2018

Liz Paradise Joins Omnicom’s Bright Red As Chief Creative Officer

TALLAHASSEE, Fla. – Aug. 20, 2018 – Liz Paradise joins Omnicom’s Bright Red, a Tallahassee-based hyper-integrated marketing communications firm, as the first Chief Creative Officer (CCO). Paradise comes to Bright Red ( after spending more than two decades at McKinney in Durham, N.C., and was most recently the Director, Creative at Disney’s Yellow Shoes in Orlando.

While Executive Creative Director at McKinney, Paradise led agency efforts for Nationwide Insurance, Royal Caribbean, Audi, NASDAQ, EAS Sports Nutrition and more. During her tenure, Paradise’s creative work was the recipient of major industry awards including Cannes, One Show, Communication Arts, D&AD, CLIO, New York Art Directors Club, to name a few. Paradise has also served on the jury at Cannes, One Show, New York Art Director Club and received industry-wide accolades for her performance on AMC’s advertising-themed show, “The Pitch.”

“Hiring Liz makes a bold statement that we want our creative to make a bold statement,” said Curtis Zimmerman, Bright Red president.

“Bright Red is so inspired. It’s smart, fun and refreshingly forward thinking,” adds Paradise. “From where they’ve invested, to whom they’ve invested in, they have laid the groundwork to create amazing work.”

Bright Red is part of Omnicom’s Agency Collective that includes Goodby, Silverstein & Partners, GSD&M, Martin Williams and Zimmerman Advertising, among others. Bright Red clients include Domino Sugar, Pilot Pen, Hunter Fan, Dollywood, Cooper Tires, TaxSlayer, Gold Toe Socks and more.

For additional information, contact Curtis Zimmerman at or 850-668-6824.

  • img
  • Curtis Zimmerman President / CEO 09/12/2018


Experience Matters: 3 Ideas For Hotel Brands

Hospitality marketers have been seeing customer experience rising in importance over the years. It’s even expected to overtake price and product as the key brand differentiator in 2020. How does that affect travel brands whose entire business is already based on customer experience? And the ‘experiential’ economy is quickly morphing into an even deeper ‘transformational’ economy, as people seek to improve their lives - their selves, their very beings – with their brand interactions.,

Fear is Better Than Respect

When I was a boy, I heard “fear is better than respect”. I took it as you needed to make sure people feared you so respect was always shown …

Long Term Partnerships, Bright Red and Pilot Pen

What is the longevity of the relationship between your agency and the brand and how did this relationship begin? We have been the AOR ...

Women Are Not Created Equal

Fem-powerment is at an all time high in the advertising world. As a planner, I’ve closely watched the female empowerment movement across a wide ...


If you want to know more about the agency, how to become a client, or how you join our merry band of pirates, then send us a note. New biz emails go to Stephanie and new employees go to Sheila. We’ll get back to you soon.